Beauty Launches

Kristin Ess Hair Makes Its Debut at Revolve

Revolve gives Kristin Ess Hair a powerful platform to reach Gen Z and Millennial consumers who share the brand's style-conscious lifestyle.

Kristin Ess Hair, a Maesa portfolio haircare brand, makes its debut at Revolve. 

Kristin Ess Hair aims to resolve the tension between looking effortless and the effort it requires by delivering salon-quality, easy-to-use products at an accessible price point. That same ethos made Revolve a natural partner for Kristin Ess Hair as the haircare brand enters a new chapter of growth beyond traditional beauty channels into fashion and lifestyle.

The expansion brings an assortment of over 30 bestselling and new Kristin Ess Hair products across wash & care, hair treatments, styling, and glosses to Revolve, including the TikTok-viral Signature Hair Gloss, the fan-favorite The One Signature Shampoo and Conditioner, and Dry Finish Working Texture Spray.

Molly Kennedy, Senior Vice President of Brand Marketing at Maesa, said:

“We’ve always believed that beauty should feel effortless, approachable, and deeply connected to personal style, so partnering with Revolve felt like the next step. Revolve has built an incredibly engaged community of fashion-forward consumers who look to the platform not just to shop, but to discover what’s next. Together, we’re expanding the role haircare can play within a broader lifestyle and creating new points of discovery for the next generation of beauty consumers.”

As a trusted premium destination for discovery, Revolve gives Kristin Ess Hair a powerful platform to reach Gen Z and Millennial consumers who see beauty as an integral part of personal style and share the brand’s effortlessly cool, style-conscious lifestyle.

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